This clever self-mailing format offers tremendous opportunities for interaction and creativity, as well as lots of real estate for content. Designed and produced by the team at DS Graphics | Universal Wilde, this mailer uses a creative “aviation” theme and a rolling reveal hybrid format, combined with augmented reality to illustrate the features and benefits of a new inkjet press.

Episode: 528

Title: Rolling Reveal Mailer with Mobile Interaction

Tee Shirt: I had the fold of my life.

Folding Style: Reveal Fold and Roll Fold

Finished Size: 9.5 x 7"

Flat Size: 27.813 x 20.731"

Impact Score: WOW

Design: DS Graphics / Universal Wilde

Printer: DS Graphics / Universal Wilde

Client: DS Graphics / Universal Wilde

Paper: 100 lb Dull Coated Text

Production:

Printed 4/4 on a Konica Minolta AccurioJet KM-1 inkjet press. 3,000 qty.

Finishing: Die Cut, Score, Perforate, and Hand Fold

Budget: Moderate