Get ready for a GREAT idea this week, as an oversized “envelope” deconstructs into a Cross Fold self-mailer with a mysterious puzzle activity embedded into the format! Designed and produced by the team at PFL in Livingston, Montana, this self-promotional piece zips open and unfolds to reveal an insert and information about their marketing and print services. Unexpected puzzle pieces punch out to communicate a hidden message about the power of engaging print. It’s a must-see.
Episode: 548
Title: Puzzled Envelope Cross Mailer with Zip Strip
Tee Shirt: A little folding never hurt anybody.
Folding Style: Cross Fold
Finished Size: 9 x 7"
Flat Size: 18 x 18"
Impact Score: Stylish Solution
Design:
Printer: PFL
Client:
Paper: 80 lb Gloss Cover
Production:
Digitally printed 4/4 with soft touch coating
Finishing: Die Cut, Score, Insert, Fold, and Glue
Budget: Moderate