We love a good format modification, and this is a great way to add extra real estate to a favorite format of ours, the Simple Moving Pop-Up self-mailer. We’ve featured variations of this fold on episodes 282 and 491—but graphics were limited due to its small scale . . . until now. This design by Staton Creative for client Mitsubishi FUSO Truck of America features the clever addition of an extra panel off the cover. Graphic Visual Solutions of Greensboro, NC produced almost 100,000 of these entirely by machine. Don’t miss this creative and efficient dimensional mail format!

Episode: 541

Title: Moving Pop-Up Self-Mailer Modification

Tee Shirt: Don't fold it all in one place.

Folding Style: Closed Gate Fold

Finished Size: 7 x 5"

Flat Size: 30.875 x 5"

Impact Score: Dimensional

Design: Staton Creative

Printer: Graphic Visual Solutions

Client: Mitsubushi FUSO Truck of America

Paper: 100 lb Gloss Cover

Production:

Printed 4/4 Offset. Qty 86,000

Finishing: Die Cut, Score, Fold, and Glue

Budget: Low / Moderate