This homebuilder’s brochure has a secret. Though it may look normal on the outside, the inside reveals a dimensional center column that adds focus, drama and lots of style. This creative format design was pulled from the sample archives of Della Gilleran at Marketing by Design in Sacramento, California, and is proof that great design is truly timeless.

Episode: 555

Title: Dimensional Asymmetrical Accordion Brochure

Tee Shirt: I wear my folds on my sleeve.

Folding Style: Accordion Fold

Finished Size: 8 x 11"

Flat Size: 25 x 11"

Impact Score: Dimensional

Design: Marketing by Design

Printer:

Client:

Paper: 100 lb Satin Coated Cover

Production:

Printed CMYK plus spot metallic, spot gloss and dull varnishes. 2000 qty.

Finishing: Die Cut, Score, and Hand Fold

Budget: Low / Moderate