This week’s solution very creatively meets USPS requirements, while providing an exciting and highly sensory opening experience for the recipient. Designed by the in-house team at Midland National Life Insurance Company and artfully produced by ENPOINTE, this piece is an invitation for agents to earn themselves a trip to Maui to attend a convention. When opened, there’s an insert and a gorgeous shape and feel that exactly mimics a hibiscus flower. It’s simply fabulous.

Episode: 560

Title: Aloha! Shaped Two-Way Gate Mailer

Tee Shirt: Please fold with your mouth closed.

Folding Style: Gate Fold and Tri-Fold

Finished Size: 7.125 x 5.375"

Flat Size: 14.25 x 14.25"

Impact Score: Stylish Solution



Client: Midland National Life

Paper: 110 lb Gloss Coated Cover


Printed Digitally with Personalization + Flood Soft Touch Coating (2 sides)

Finishing: Die Cut, Score, Hand Fold, and Insert

Budget: Moderate