Featured Format Spotlight: The Star Cross Fold
Folding Style: Star Cross Fold Subcategory: Cross Folds Level: Intermediate Uses: Marketing Collateral, Event Promotion, Product Announcements Here’s a creative variation of the Cross Fold—the Star Cross. Cross Folds have panels that fold into the center from...
Featured Format Spotlight: The Traveling Snake Fold
Folding Style: Traveling Snake Fold Subcategory: Snake Folds Family: Roll Folds Level: Intermediate Uses: Events, Marketing, Fundraising, Product Announcements This featured format sounds a little creepy, but it’s not. The Traveling Snake Fold is a Roll Fold...
Featured Format Spotlight: The Circular Gate Fold
Folding Style: Circular Gate Subcategory: Gate Folds Level: Intermediate Uses: Events, Marketing, Product Announcements In print marketing, we’re most often working in rectangular shapes and proportions—and that’s for practical reasons, like mailing requirements,...
Featured Format Spotlight: The Sleeve Mailer
Folding Style: Sleeve Mailer Level: Basic Uses: Direct Mail, Marketing, Event Promotion, Product Announcements The Sleeve Mailer is one of the BEST mail formats you’re not using. The design of the format is based on a simple concept—an outer protective sleeve with one...
Featured Format Spotlight: The Square Cross Fold
Folding Style: Square Cross Fold Subcategory: Cross Folds Level: Advanced Uses: Marketing Collateral, Event Promotion, Product Announcements Cross Folds are awesome—in fact I could probably produce 40+ different variations for you to consider, but for today, we’re...About the Founder
Trish Witkowski is a designer, a content creator, and a keynote speaker. She knows more about brochure folding than anyone else in the world.
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