The Coupon Mailer: Featured Format Spotlight
Folding Style: Tri-Fold Subcategory: Coupon Formats Level: Basic Uses: Direct Mail Coupons, Promotion, Sales, Tickets, Marketing Mailers, Loyalty Programs Consumers love coupon mailers. They’re a great way to reward existing customers, and to drive new business. In...
The Star Cross Fold: Featured Format Spotlight
Folding Style: Star Cross Fold Subcategory: Cross Folds Level: Intermediate Uses: Marketing Collateral, Event Promotion, Product Announcements, Print Marketing Here’s a creative variation of the Cross Fold—the Star Cross. Cross Folds (used for folded mailers and...
The Traveling Snake Fold: Featured Format Spotlight
Folding Style: Traveling Snake Fold Subcategory: Snake Folds Family: Roll Folds Level: Intermediate Uses: Events, Marketing, Fundraising, Print Marketing, Product Announcements This featured format sounds a little creepy, but it’s not. The Traveling Snake Fold...
The Circular Gate Fold: Featured Format Spotlight
Folding Style: Circular Gate Subcategory: Gate Folds Level: Intermediate Uses: Events, Marketing, Product Announcements, Gate Fold Invitations, Creative Direct Mail In print marketing, we’re most often working in rectangular shapes and proportions—and that’s for...About the Founder
Trish Witkowski is a designer, a content creator, and a keynote speaker. She knows more about brochure folding than anyone else in the world.
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